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Commercial Insurance Marketing |
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Written by Signature Marketing
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Friday, 01 February 2008 |
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Commercial Insurance or P&C Insurance (Property & Casualty Insurance) are the lines of coverage that cover a business. There are many lines/types of policies, but for the sake of our calls we’re mainly concentrating on the following….A. General Liability, B. Workers Compensation, C. Commercial Auto Insurance. These three policies, respectively, would cover things like the building, employees, and vehicles. Each policy can renew at the same time with the same insurance carrier, or they can all renew at different times with different insurance carriers. Therefore, it’s our job to uncover what renews at what point in the year and with whom. We need to gather information on these leads that pertain to the lines of coverage - # of employees, # of locations, # of autos.
In a nutshell, the Signature Marketing cycle can be broken down into two phases – gathering information during the “lead” phase and then following up on these leads to set-up “appointments” for our clients to go meet with the businesses around the co.’s renewal time (ie…when their x-date is).
Read more about our Insurance Marketing Services:
Lead Generation
Appointment Setting
Employee Benefits
Program Specifics
Insurance Marketing Samples
Contact us now for additional information and see how our services can help you!
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Last Updated ( Tuesday, 12 February 2008 )
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